Blog

by MMC|26 May 202226 May 2022|Blog, Insights

A strong brand in the global telecoms and iGaming space, our work for Manx Telecom included promoting their world class mobile, broadband and data hosting solutions. The Challenge We provided: Brand activation both internally and externally Support business expansion into...

Media interview tips: How to get your message heard

by Team MMC|20 October 202120 October 2021|Blog

Being interviewed by a news journalist can be daunting if you have never faced the media before. It’s a skill that is best developed by learning from experience, but if you’re about to step in front of the mic or...

Crisis communications – tips and best practises

by Team MMC|26 September 202127 September 2021|Blog, Insights

What is crisis communications? Building the reputation of businesses and brands takes years, but can be damaged – sometimes irreparably – in a matter of hours, days or even seconds. From Gerald Ratner’s infamous speech about the ‘crap’ products sold...

5 reasons why you should hire a marketing agency

by Team MMC|09 September 202127 September 2021|Blog

A marketing agency says you need a marketing agency! OK, we admit that’s about as surprising as a Premier League manager saying their star player didn’t deserve a red card, but hear us out. We know that it’s tempting for...

Musk’s Manx Connection

by MMC|11 August 202111 August 2021|Blog, Insights

The Isle of Man tends to punch above its weight when it comes to celebrity connections, but as far as we know recent news about Starlink is a first for news linking the Island with Elon Musk. The Independent was...

Running a successful Pride campaign: The importance of authentic communications

by Team MMC|25 June 202128 June 2021|Blog

For progressive brands that genuinely embrace the principles behind Pride Month, it is a chance to reaffirm a commitment to equality, showcase support for the LGBTQ+ community, and truly engage in constructive dialogue. Sadly, sometimes Pride Month is also cynically...

Aberdeen angst: Is abrdn firm rebrand a bullseye or BS?

by Team MMC|07 May 202128 June 2021|Blog

Every Line of Duty fan knows how important abbreviations and acronyms are – and that they’re only useful if they’re easy to type, and say out loud. OCG, ARU and the infamous CHIS (no sniggering please), for example, are all...

5 reasons why 2021 is a big year for fintech

by Team MMC|13 April 202113 April 2021|Blog

Fintech is growing fast – and 2021 is proving to be the biggest year so far in its rapid evolution. Here are 5 key trends that are powering that growth. Bigger than Bitcoin When the market value of bitcoin smashed...

Coca Cola and the advantages of brand disloyalty

by Team MMC|26 March 202128 June 2021|Blog

Among Coca Cola’s 82,000 employees worldwide, there must be at least one or two that drink Pepsi. After all, they are consumers who are free to spend their money as they choose when they’re not at work. I’m sure that...

Top 5 marketing podcasts for 2021

by Team MMC|19 March 202128 June 2021|Blog

It is estimated that the podcast industry will reach the value of $1billion in 2021, with UK listening figures hitting an all-time high of 15.6 million last year (Statista). Accelerated by the pandemic, data suggests an increasing number of individuals...

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